foto de ALoysio França, um homem branco de 42 anos com cabelo curto, barba e óculos.

Hi, I'm Aloysio França!

UX/UI Designer, Interaction Designer, Product Designer, Addicted to Technology...

My goal is to apply design principles and methodologies to deliver amazing user experiences and, as a result, drive business growth.

Discovery +
Research +
Prototype +
Metrics
a cellphone showing an offer and a button to negotiate
Discovery +
Research +
Wireframe
a laptop showing charts

Pactum

Style
Guide
parts of a stye guide showing the brand colors and icons

Easy Telling

Design Thinking
Prototype
uma placa de obras
Interaction Design +
UI Design

Base de dados

4 formas de apresentar

Mobile

WorldPet

Aloysio França

UX/UI Designer

download icon Download PDF


ABOUT


I have a 18-year track record of experience in design, with the last 7 years specifically devoted to digital product design and UX/UI Design. My goal is to apply design principles and methodologies to deliver amazing user experiences and, as a result, drive business growth.

I have proficiency in design and prototyping tools such as Figma, XD, and Adobe applications in general.

My key competencies include: creating user interaction flows, designing user interface prototypes and wireframes, conducting user research, performing usability testing, and leading product discovery.



PROFESSIONAL EXPERIENCE


BairesDev
UX/UI Designer • 11/2023 - Present
At LightScalpel | 03/2024 - Present At DLA Piper | 11/2023 - 03/2024
MOL
UX/Product Designer | 03/2018 - 06/2023

Jéssica Lopes Calçados
Owner Partner | 05/2017 - 03/2018

I was responsible for the development of Jéssica Lopes Calçados' first e-commerce platform, from the interface design to product catalog setup. Additionally, I handled sales management and inventory control. I was also responsible for creating artwork and content for social media.


Schawk!
Graphic Designer | 09/2012 - 02/2017

I worked alongside the marketing team in the development of branding, packaging design, and visual communication. Additionally, I was responsible for typesetting texts and adapting layouts to ensure the feasibility of graphic printing. I had the opportunity to serve renowned companies such as Unilever, Walmart, Kimberly-Clark, Diageo, among others.


MSX International Brasil
UI Designer / Graphic Designer | 03/2011 - 04/2012

I worked on the development of user flows and interface design for Learning Management System platforms and e-learning solutions. I was involved in prototyping and design validation with stakeholders and users. Additionally, I worked as a web developer for web assets. The main client I served was Nissan.


Emibra Embalagens
Graphic/Packaging Designer | 06/2008 - 03/2011

Creation of artwork for packaging. Pre-press, image editing, and execution of proofs based on the perspective of the finished product. I served companies such as Johnson & Johnson, Boehringer Ingelheim, Medley, among others.



GRADUATION


Centro Universitário Belas Artes de São Paulo
Design and Business Management - Postgraduate

Started in 02/2022 - Currently pursuing


Universidade de Mogi das Cruzes
Graphic Design - Technologist

2006 - 2008



CERTIFICADOS


Enterprise Design Thinking Practitioner
IBM

UX Management: Strategy and Tactics
Interaction Design Foundation

Interaction Design for Usability
Interaction Design Foundation

Creativity: Methods to Design Better Products and Services
Interaction Design Foundation

Foundations of User Experience (UX) Design
Google

Curso Web Moderno Completo com JavaScript
Cod3r Cursos Online

Aloysio França

UX/Product Designer

download icon Download PDF



EXPERIÊNCIA PROFISSIONAL


MOL
UX/Product Designer | 03/2018 - 06/2023

Fui responsável por conduzir todo o processo de design, desde a fase de product discovery até a entrega de interfaces testadas e validadas.

Conduzi workshops com stakeholders, promovendo um ambiente de cocriação que valorizava tanto as ideias divergentes da equipe quanto as necessidades dos usuários. Pesquisas com usuários eram atividades de rotina.

Estabeleci e monitorei métricas de produto, considerando o contexto do negócio. Elaborei diversas personas, abrangendo os segmentos B2C, B2B e B2G.

Utilizei ferramentas como Figma, Hotjar, Jira, Airtable, Miro, Illustrator e Photoshop.

Fiz desenvolvimento de interfaces em front-end para projetos pontuais, utilizando as linguagens HTML, CSS, JavaScript e frameworks, quando necessário.


Jéssica Lopes Calçados
Sócio proprietário | 05/2017 - 03/2018

Fui responsável pelo desenvolvimento do primeiro e-commerce da Jéssica Lopes Calçados, desde a concepção da interface até o cadastro dos produtos. Além disso, desempenhava funções de gestão de vendas e controle de estoque. Também era responsável pela criação de arte e conteúdo para as mídias sociais.


Schawk!
Designer Gráfico | 09/2012 - 02/2017

Fui responsável pelo desenvolvimento de branding e design de embalagens, bem como pela diagramação de textos e adaptação de layouts para garantir a viabilidade da impressão gráfica. Tive a oportunidade de trabalhar com empresas renomadas, como Unilever, Walmart, Kimberly-Clark, Diageo, entre outras.


MSX International Brasil
UI Designer / Designer Gráfico | 03/2011 - 04/2012

Fui responsável pela criação de fluxos de usuário e design de interfaces para plataformas de Learning Management System e e-learning, além de desenvolver peças web.


Emibra Embalagens
Designer e Projetista Gráfico | 06/2008 - 03/2011

Criação de arte para embalagens. Pré-impressão, tratamento de imagens e execução de provas com base na perspectiva do produto acabado. Atendi empresas como Johnson & Johnson, Boehringer Ingelheim, Medley, entre outras.



FORMAÇÃO ACADÊMICA


Centro Universitário Belas Artes de São Paulo
Design e Gestão de Negócios - Pós Graduação

Iniciado em 02/2022 - Cursando


Universidade de Mogi das Cruzes
Design Gráfico

2006 - 2008



CERTIFICADOS


Enterprise Design Thinking Practitioner
IBM

UX Management: Strategy and Tactics
Interaction Design Foundation

Interaction Design for Usability
Interaction Design Foundation

Creativity: Methods to Design Better Products and Services
Interaction Design Foundation

Foundations of User Experience (UX) Design
Google

Curso Web Moderno Completo com JavaScript
Cod3r Cursos Online